
I'm Hailey.
I'm a creative brand strategist in Los Angeles. The same eight year old who gutted a makeup briefcase, filled it with lanyard string from an art store on Pico Blvd, and ran a fully business from a playground - complete with employees paid in ice cream.
Some things don't change!
I've spent 10+ years building brand worlds for founder-led brands. I do creative and strategy, and whatever else the brand needs to feel like itself. My best work happens when someone trusts me enough to let me go all the way with an idea.
When I'm not working I'm tending to my chickens, at the movies, or dreaming up brand ideas.
Pearls on Pico is named after that store. It doesn't exist anymore, but this does.
© 2026 Pearls on Pico
Have a project in mind?
PEARLS ON PICO
☻
© 2026 Pearls On Pico
Have a project in mind?
PEARLS ON PICO
☻
☻
PEARLS ON PICO
Have a project in mind?
© 2026 Pearls on Pico